Are you showing up or are you making an impact?
You can enter a room full of people and be completely invisible. Translated to online marketing that will be like setting up a static website and leave it there to act as a digital business card and that my friends, it’s soooo ten years ago.
The truth is that a company is having an impact either way, intended or unintended, even by being absent. Can you measure impact? Today I’m rolling out the 4th installment of the series “Snapshot Of Your Social Media Presence” and we’ll discuss exactly that, impact.
Is Sentiment important for your social media analysis? Is it relevant or even accurate? There is a lot of talk about it, that’s for sure.
Do you know if you are being mentioned on other blogs? Did you know there are ways of tracking this? And, why is this important anyways?
