Kick-ass social media advice for the real entrepreneur
Every blogger knows it, the most important counter is the one that’s not publicly disclosed, the number of email subscribers.
Email subscribers is the highest form of engagement in inbound marketing, it also represents more commitment than a Like, a Tweet and even an RSS subscription.
Your reader is basically giving you permission to enter the only method of online communications that’s still private.
And this, my friends, is one of the reasons SocialMouths has been completely redesigned.
When you blog for business, one of the most important aspects is to grow your email list, if not the most important one…
Remember all those people saying that you should not pay attention at how many Twitter followers you have? Well, when it comes to your email subscribers you will want to count and focus on its grow because this is going to become the heart of your online business. This list is the start of what we call “Email Marketing“.
In this post we’ll review some of the methods you can use in order to increase that number of subscribers rather than focusing on the reasons why you need to grow your list. We’ll leave that for another post.
So here we go…
The Opt-in Box on the sidebar is probably the most basic form of subscribing and while I suggest you follow some conventional practices so that people recognizes what it is, I also encourage you to be creative in order to make it stand out.
There is a community building around your blog, people signing up via RSS or email, some of them following you on Twitter or even joining your Facebook fan page.
But what is your main focus? Do you have a clear strategy of how you want to lead that community and help it grow.
Hey, my name is Francisco Rosales and I'm the author of SocialMouths. I help entrepreneurs and small businesses turn their vanilla online presence into a profit powerhouse. Read more...
