This is a guest post by Leo Widrich from BufferApp.
When I joined Twitter as a super late adopter, just under a year from now I had some strange views.
For some reason I thought that whatever I posted will be seen by everyone, every link will be clicked by all followers and at least half of them will Retweet my tweets, because they are so awesome.
Turns out, that’s not how it works. Gladly those naïve views above where I thought everything is about me and what I post have faded, more about that later.
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In my opinion, the whole conversation about what is the right way to use Twitter or who’s using it wrong just adds to the confusion of those on the early stages of social media.
There are different styles and it seems that we tend to go one way or the other. What’s important is that the objective of using Twitter for your business is clear to you. Your voice, as some call it, will develop naturally.
What I want to do with this post is provide some basic understanding and clarity on the different styles to see if there is in fact, a right way to use Twitter. If you navigate through some of the accounts of the biggest names such as @guykawasaki, @chrisbrogan or even @aplusk you will be able to see the differences in style very clear.
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Yep… The conversation has left the building and you might not be aware of it.
Do you know exactly what happens to conversations on the social web? How far they go or where they die? Are you aware of the real impact created by your latest blogpost? Once the conversation leaves the blog, we lose visibility of it, but that doesn’t mean it died.
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You hear it all the time, “social media is a 2-way channel”, “it’s all about others” or “it’s like a cocktail party…”
All good concepts, but what do you actually do once in front of the screen? Social media is about Karma, I have built a little list of things to do in seven days that can get you some positive vibrations…
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