Measure your social media marketing on a spreadsheet? Why bother spending time on this when we have all kinds of analysis tools available to us?
We finally get to the fifth and final installment of the series “Snapshot Of Your Social Media Presence” and to be honest, I expect you to question me with that weird look on your face but I promise to explain why I think you should consider keeping your own numbers in a spreadsheet.
Before I continue, here are the previous posts on this series in case you missed them:
Snapshot Of Your Social Media Presence [Part 2]: Content Performance
This is part 2 of the series “Snapshot Of Your Social Media Presence“, a few days ago I published Part 1: The Hub in which we talked about different measurements for your blog or site.
Today we’ll look into content performance and as I said previously, probably my favorite one when it comes to metrics.
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