This is a guest post by Ann Smarty from SEO Smarty.
Guest blogging is an incredible resource, one that is often ignored as a valid promotional technique. Because in the end, that is exactly what it is: a way of promoting your website, your niche and – above all – yourself. It might not pay, which puts a lot of people off, but it has an incredible payoff by way of increased visibility and tapping into new reader pools that may not have followed you before.
The most invaluable thing provided by your guest posting is that you are increasing your experience and your presence on the web. You are putting yourself out there to be viewed as someone who really knows there stuff, and who is trusted by other experts in the field to contribute to their popular and entertaining/informative site. This will give you greater leverage when it comes to setting rates in the future, showing your portfolio to potential clients, and just expanding the worth of your own blog in both monetary value and exposure.
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This is a guest post by Hector Cuevas from HectorJCuevas.com
There are a lot of reasons why your blog might not be growing, but I don’t have enough time or space in this article to get into all of them.
What I am going to do is give you the one thing that changed it all for me. This idea, although simple in nature, is very powerful.
I don’t know where I first heard it, but I owe the success I’ve had with my blog to this one single sentence. OK. I’m done building anticipation; here it is. The best way to grow you blog is to leave it. Right about now you’re either having an “Aha” moment or you’re confused as hell.
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This is a guest post by Emilie Wapnick from Puttylike.com
Oh bloggers, how they love discussing traffic generation.
Twitter, Quora, list posts, pingbacks, guest posting… There’s no lack of techniques for us bloggers to experiment with– and yack about.
Yet in all the chatter about fancy new gadgets and clever JV tricks, there’s one technique that seems to be constantly overlooked. It’s almost radical in its simplicity: have you tried leveraging your real world contacts?
That’s right, the people you knew before you started blogging or using Twitter; family, friends, former co-workers, that cute girl in class, the weird kid you knew from summer camp who randomly added you on Facebook last year.
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Do you wanna drive Twitter traffic to your blog like it’s 5pm in Los Angeles?
Okay, I understand this post is not for everybody. I wanted to write it anyway because I’ve had a few people ask about my own experience, so I decided to share some of the things I do.
Twitter can become your blog’s best friend when it comes to traffic. I’m not suggesting that you use it for that purpose only but, if you run a blog and feel like you could be getting a little more love from it, perhaps you should adjust your strategy and integrate some of these tips.
There are some basics that we are going to skip, like having a good descriptive bio, link to your blog, take advantage of the real estate on the background, etc.
I promise you two things with this post:
- While I can’t promise specific results, I can tell you that if you follow this advice, you should be able to at least start moving the needle
- And I will not use the word “Viral” =)
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The point of setting goals and tracking results is to become aware of how your actions impact the outcome.
If you take conscious steps and then observe the reactions, you become responsible and completely aware of how you control those results.
Awareness = Control
If you think you can’t control what happens in social media, perhaps you should try taking a look from a different angle. Just looking at the pretty charts on Google Analytics or the number of Retweets on your posts won’t be enough to actually gain control over the results.
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Measure your social media marketing on a spreadsheet? Why bother spending time on this when we have all kinds of analysis tools available to us?
We finally get to the fifth and final installment of the series “Snapshot Of Your Social Media Presence” and to be honest, I expect you to question me with that weird look on your face but I promise to explain why I think you should consider keeping your own numbers in a spreadsheet.
Before I continue, here are the previous posts on this series in case you missed them:
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