How to Manage Your Virtual Assistant for Maximum ROI

How to Manage Your Virtual Assistant for Maximum ROI

Many business owners find themselves confused about the process of hiring virtual staff, especially when aiming to make their first hire. Such confusion breeds imprecise decision-making, which can easily stifle the value of the virtual assistant as well as etch flaws into the foundation of your business’s profitability.

As a SocialMouths’ reader, you know that such outcomes are unacceptable because the most successful online entrepreneurs and small business owners always align optimum value to their business operations. The potential for suboptimal return on investment (ROI) leads many such entrepreneurs and small business owners to do everything yourself, or at least try to. But let’s be honest—you cannot do everything yourself if you want to grow your business.

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How to Target Your Email Subscribers with Facebook Ads

How to Target Your Email Subscribers with Facebook Ads

Email and Facebook are probably the two most powerful marketing tools online today.

What’s even more powerful, is the possibilities you have to integrate them and put them to work together, for you.

You probably know that a Facebook Page can help grow your email list using custom apps, but today, we’re going the opposite way: How to create a Facebook ad campaign that targets your email subscribers.

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LinkedIn’s Publishing Platform: Pros, Cons and Generating more Content

LinkedIn's publishing platform: pros, cons and generating more content

LinkedIn has decided to jump into the content marketing deep end. Last month, the company announced that it’s opening up its publishing platform to all members. The Richard Branson’s of the world will no longer have the monopoly on creating long form content on the site.

As of right now, the network is rolling out access to its publishing platform slowly with only a small fraction of the entire LinkedIn user base able to create long form posts. Over the next several months, the company is promising to expand the feature to all members.

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The New Facebook Ad Campaign Structure: Here is What You Need to Know

The New Facebook Ad Campaign Structure: Here is What You Need to Know

Last week, Facebook announced the redesign and launch of a new structure for its advertising campaigns. This new structure is scheduled to start rolling out tomorrow (March 4) to all ad platforms, including Power Editor.

In this short but sweet post, we’ll take a look at what those changes are, so you can be prepared.

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8 Great Plugins to Integrate Your Blog to Social Media

8 Great Plugins to Integrate Your Blog to Social Media

Want to integrate your blog more fully with your social profiles? Plugins make it easy. But with so many plugins now available online, how do you know which one to pick?

To help make that decision a little easier, here are eight great social plugins worth trying!

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5 Google+ Features You Probably Aren’t Taking Advantage Of

5 google+ features you probably aren't taking advantage of

You know you’re supposed to be on Google+ — everybody says it’s good for SEO, networking, marketing and more, with new reports coming in constantly about user growth.

So you have a profile. You’re using it. But even when you’re actively engaging on Google+, there are still many features you’re missing, if only because there are so many features to try.

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