Is your email marketing strategy ready for the holiday season?
Yes, we are going to start talking about the holidays…
Don’t kill the messenger, you know marketers have been talking about it for a while now.
In the last couple of weeks I had a few conversations with clients, mostly to review the season strategy. It’s no surprise to me that most of these conversations are solely focused on social media, almost as if businesses were intentionally planning to leave email out of the equation completely.