10 Tips To Drive Twitter Traffic To Your Blog

How to drive Twitter traffic to your Blog - SocialMouthsDo you wanna drive Twitter traffic to your blog like it’s 5pm in Los Angeles?

Okay, I understand this post is not for everybody. I wanted to write it anyway because I’ve had a few people ask about my own experience, so I decided to share some of the things I do.

Twitter can become your blog’s best friend when it comes to traffic. I’m not suggesting that you use it for that purpose only but, if you run a blog and feel like you could be getting a little more love from it, perhaps you should adjust your strategy and integrate some of these tips.

There are some basics that we are going to skip, like having a good descriptive bio, link to your blog, take advantage of the real estate on the background, etc.

I promise you two things with this post:

  • While I can’t promise specific results, I can tell you that if you follow this advice, you should be able to at least start moving the needle
  • And I will not use the word “Viral” =)

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Social Media: So, Are Numbers Important Or Not?

Are Numbers Important In Social Media?Followers, Likes, Retweets, Subscribers… Is any of this stuff important? I’m sure you’ve listened to both sides, “get more followers” and “numbers are not important”.

There is a lot of noise on both sides, people telling you that numbers are important are usually trying to sell you some kind of software and people telling you they’re not, have 50k followers and get retweeted like crazy. So which one is it?

I’m going to tell you when and why numbers are important, or not.

Let’s take it step by step…

Business Objectives

First of all, the most important thing is that you understand what your business objectives are and how they translate into online goals. That will make the difference and you will be able to determine if numbers, either high or low, are important for your business AND, if it’s relevant to display them on your site/blog.

Profit Anyone?

How do these numbers affect your bottom line? most likely not directly, having higher Retweets than your direct competitor means nothing on the front-end. Having a bigger influence over that same competitor could mean everything and Retweets, Likes and RSS subscribers could be part of that.

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Online Marketing is NOT a do-it-yourself thing, it’s not automatic and it’s not free

Online Marketing is NOT a do-it-yourself thing, it’s not automatic and it’s not freeWhile a headline like “Online Marketing is NOT a do-it-yourself thing, it’s not automatic and it’s not free” seems to be carrying a little frustation on my part, I actually want the content of this post to be a service to companies starting to take their business online.

Despite the economy, I think launching a business idea is easier than ever. We have the opportunity to test them at a low cost, we can measure results faster than ever and we can fail and move on to the next idea easier than ever. At the same time, this does NOT mean we can just throw anything out there with the hopes it sticks. Competition is brutal and the consumer is more educated and more demanding than ever.

Another aspect I love to point out to my clients is the fact that today, thanks to the internet, we have awesome technology opportunities that are no longer reserved for big companies. Small business also have access to them. On the flip side, there is a “Free” culture out there that is very easily confused by these small companies, as guerilla-style entrepreneurs with very limited budgets sometimes we tend to take on this kind of tools or services that are not necessarily the best option if we intend to… gee, I don’t know, HAVE A RETURN ON INVESTMENT!

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Email Marketing: 8 Ways To Grow Your List

Email Marketing: How To Grow Your List by SocialMouthsWhen you blog for business, one of the most important aspects is to grow your email list, if not the most important one…

Remember all those people saying that you should not pay attention at how many Twitter followers you have? Well, when it comes to your email subscribers you will want to count and focus on its grow because this is going to become the heart of your online business. This list is the start of what we call “Email Marketing“.

In this post we’ll review some of the methods you can use in order to increase that number of subscribers rather than focusing on the reasons why you need to grow your list. We’ll leave that for another post.

So here we go…

Sidebar Opt-in Box

The Opt-in Box on the sidebar is probably the most basic form of subscribing and while I suggest you follow some conventional practices so that people recognizes what it is, I also encourage you to be creative in order to make it stand out.

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Aggregation or Content Hijacking

Aggregation or Content Hijacking - by SocialMouthsUsually when other blogs post your content is a good thing, you increase your visibility, you get some extra traffic and depending on the blog, it could even be good for your search engine ranking.

But wait! There is also a negative side to it. There is a fine line between aggregation and just hijacking content. In this posts we’ll review two different real-life scenarios based on the same piece of content and we’ll discuss the etiquette for good honest aggregation, what not to do and how if affects the source.

We’ll take one of SocialMouths posts from just a few days ago: 13 Quick Tips To Write A Successful Post, a piece that was republished by a few blogs in different ways.

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8 Power Tools To Turn Your Blog Into A Profit Center

Turn Your Blog Into A Profit CenterTurning your blog into a profit center. It sound like a dream, right?

We’ll continue to talk more about these things here on SocialMouths, hopefully you can benefit from them.

In this post we’ll take a closer look at what I call a perfect setup for your online income powerhouse, in other words, the tools you need to run your blog as a business.

Notice that I don’t include advertising or affiliate programs as ways of blog revenue, it’s because I talk about blogging as part of a marketing strategy for business rather than becoming a full-time blogger.

One thing I will mention before diving into the list is that while none of these applications are free, they are very affordable. And since we’re already in the subject, I will also say that I do love the whole “Free” concept BUT (uuuh… the big “but”!), when we’re talking about our business, and I will assume we want to be successful at it, we should be open to invest.

So I’ll include the cost of each service and at the end of the post we’ll add it to see how much we need to spend in order to turn your blog into a true profit center.

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Announcing “Launch Your Awesomeness”

SocialMouths - Launch Your AwesomenessSocialMouths is turning one year and to celebrate, I’m launching my first product.

It’s called “Launch Your Awesomeness – Your own kick-ass blog in only 48 hours” and I would absolutely love it if you can take a couple of minutes to read this post to understand what it is, why I created it, for who and how you can hopefully benefit from it.

Also, I’m leaving the comments open if you want to give me feedback, if you have some ideas to improve it or to simply ask questions.

So What Is It?

It’s a packaged solution to speed up the process of launching your blog, a successful one, either for your business or for your own personal brand.

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15 Blogs To Follow If You Want To Kick Ass Online

20 Blogs to follow if you want to succeed onlineBeing successful online requires that you beat a pretty long learning curve and while I try to contribute with my 2 cents, there are amazing bloggers out there that you should be reading on a regular basis.

These people put their amazing talent and knowledge into blog content and deliver it to their online communities week after week.

I have to advise you that if you see that I’m not going with the obvious is for 2 reasons, one because I like helping you discover stuff that you might have missed (there is just too much content out there…) and two, not that I don’t occasionally read the usual suspects, but this is the stuff I visit frequently. Also let me say that this is not a ranking so don’t pay attention to the order.

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