If you are like most entrepreneurs navigating the Internet learning how to use social media as a marketing vehicle, you’ve probably noticed that the conversations are usually around web traffic, relationship marketing, content as an inbound tool, how to engage your reader/prospect, building community and in some cases, we can even talk about conversion.
Today, social networking, blogging and micro-blogging, geo-location and even crowdsourcing are considered solid platforms. They are there for businesses of all sizes to leverage from, they are accesible not just for brands. Some small businesses are also making a difference.
But where are we going with all this? Isn’t it time to start moving forward into other capacities that could enable our businesses to close that circle and fully leverage the social Internet?
What am I talking about?