How To Build Instant Trust On Your Website

How to build instant trust on your website

We all understand trust is not built instantly. Right?

So what do we mean when we talk about building instant trust on a website?

Well, here goes 2,500+ words, 13 images, lots of stats and even an infographic to explain why it is important to have clear trust indicators on your site, several ways to do so and how you can take the whole game of on-site trust to the next level.

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Mobile Is Changing Business, Is Yours Ready? [Infographic]

How Mobile is changing Business

Just last week, we proposed a mobile landing page to a client after seeing how much of their traffic was coming from mobile devices. There was a brief moment of silence, not the uncomfortable kind but more like that honest question mark in facial expression.

He can figure out what a “mobile landing page” is in about 3 seconds, the term is pretty obvious. The question mark on his face was instead screaming something like “we’re barely starting to get social media and you’re telling me know we have to dive into mobile marketing too?”

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4 Marketing Methods More Powerful Than Advertising

4 Marketing Methods More Powerful Than Advertising

Guest post by Alex Clifford, Marketing Executive at Virally.

The balance of power has shifted in marketing. It’s like being on a seesaw with a growing child. Over time they become bigger and bigger, to a stage where they are bigger than you. Now they’re the heavyweights bossing you around.

You can’t just dumbly advertise. You need to do things differently. Here’s 4 marketing approaches which are much more powerful than advertising.

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Why You Need To Take YouTube Seriously In 2013

Why you need to take YouTube seriously in 2013

If you do a fair amount of reading around social media and online marketing blogs, you’ve probably noticed a lot of people are calling 2013 “the year of the video.”

But let me ask you something first, how do you perceive YouTube? Do you see it as a social network? maybe a search engine?

In case you didn’t know, the #2 search engine in the world is not Bing and it’s not Yahoo. It’s YouTube.

Let’s talk about “Discovery” for a second…

Part of what you do for your business marketing online is trying to increase your digital footprint. You want people to find you. You need to be discovered before people can fall in love with you or your brand.

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Talk is Cheap: The State of Social Commerce

The state of social commerce 2013

This is a guest post by Robin Bresnark from Buyapowa.

Almost a year ago your host, Francisco Rosales, wrote a brilliant post asking whether we were ready for Social Commerce. It was a strange time: on the one hand, research companies like Gartner were saying brands were about to start generating 50% of their web sales via social. On the flip-side, F-Commerce (ie, bolting old-fashioned e-stores onto your Facebook Page) had crashed and burned all over Zuckerberg-land, making social selling about as sexy as a yardsale in a cemetery.

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