Why do you need more engagement on your Facebook Posts?
Well, other than the obvious, more engagement means higher EdgeRank. Higher EdgeRank means more people will see your content.
But how do you get more engagement? Nobody said it’s easy. One thing I can guarantee you right now is that it will not happen overnight. I think we all understand that, a better question will be “how do I start working on getting more engagement now?”
I think it’s about time social networks start paying more attention to WordPress and how they integrate, after all, WordPress powers more than 60 million websites today.
Facebook just released an official Plugin that deepens its integration with WordPress and makes your life (if you’re a blogger) easier.
And that is precisely why we’re here, to explain the features and how they work, in plain English. So let’s dive right into it…
The first thing you need to know is that this plugin is not just designed to bring in Facebook elements into your blog but to act as a 2-way street in how the content and interactions work, making it a cross-platform.
Who is the average Pinterest user?
Earlier this year, we were looking at some basic demographics to learn more about who was using Pinterest. At the time we mentioned that the majority of its users were women (only 20% are men), that the biggest age group is between 25 to 44, 60% have some college and that the largest percentage of household income is between $25 to $75k.
But today, thanks to this Infographic from Modea with data collected from Comscore in the month of February 2012, we can look much deeper than that.
This Infographic showcases the behavior of Pinterest users in how they consume products, how they connect through media and their lifestyle.
Content curation has become an important element of social media marketing.
Sharing useful and relevant content helps you build trust and establish yourself as resourceful.
But successful content curation is an activity that should be established as an everyday process. A morning process that takes just the necessary time and energy so you can move on to more important things…
like running your business.
In the last few weeks, Facebook has been slowly rolling out a series of new features specifically targeted to help small business manage their Pages better.
Since this wasn’t a big announcement but a gradual roll out, you might have missed some of them. So we’re here to go over each one of these features and make sure you’re not just adapting but, making the most out of them.
In other words… I’ll lay it out for y’all to play it out.
Let just say this before we get started, while these new features might seem small to you, some of them are really changing the way you manage your Facebook Page.
This is a guest post by Michael Silverman, author of Capturing Community.
Every day, thousands of small businesses across the world dump millions of marketing dollars into social networks. With the rise of successful social media measurement tools, targeting your audience as a marketer has become a more refined science.
Then again, who’s really listening?
When I open my browser and wander mindlessly to Facebook, I’m not always sure what I’m looking for. Chances are a good number of people who liked your page act the same way. As connections between people and brands grow, newsfeeds are flooded with new, sometimes unrelated information threatening to steal your thunder.
A few months ago, Danny Iny came into my radar when he started literally popping up everywhere on my Twitter dashboard.
I started seeing his posts over at Copyblogger, Problogger and other top blogs in the industry. When I see something like this, I specially get curious about this:
How is this person writing for so many blogs, 1,000+ word posts and, at that level of quality? Besides writing for his own blog, publishing eBooks and, still have time to run a business? That’s insane.
Yup, Danny built a name by being featured on top blogs in the industry more than 80 times, he wrote 2 books and more than 40 posts on the Firepole Marketing blog, all this in under a year.
I often get questions about how to do things to get better results in social media.
Some of those questions go a little like this: What’s the proper length for a video? Is a 2,000-word blog post too long? Should I use third-party apps to post to my Facebook Page? Should I have a Twitter Feed on my sidebar?
Sure, best practices say a video will keep more viewers engaged if it’s under two minutes. Usually posts over 1,500 words are a bit heavy. According to Facebook, there is no difference between posting directly or from an external source. Twitter feeds on your sidebar are not always a good idea.
But those are the wrong questions.
Hey, my name is Francisco Rosales and I'm the author of SocialMouths. I help entrepreneurs and small businesses turn their vanilla online presence into a profit powerhouse. Read more...
