How to Make Your Blog Images Perform Better on Social Media

How to Make Your Blog Images Perform Better on Social Media

We all know the importance of visuals in content marketing. In the last couple of years, marketers have taken the use of images to the next level in creativity, quality and the use of different formats and publishing platforms.

The days of throwing a one dollar stock photo at the top of your content are over. Really. Stop it.

Today we’ll talk about the imagery supporting the most popular piece of content on the Internet: The blog post.

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Top 10 Social Media Posts of 2014

Top 10 Social Media Posts of 2014

I guess summarizing the best content of the year is, among other things, a way of attempting to wrap it all up.

2014 was a great year for SocialMouths, and even thought I’m the one on the “producing” end of the screen, it’s all thanks to you that allow me to deliver what I have to say in form of blog posts, courses and services.

I just hope to make a little difference in your marketing, no matter how big or small your business is.

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Email Automation Works – Here are the Stats to Prove it

Email Automation Works – Here are 21 Stats to Prove it

Email automation works. Period.

The problem is, many people still believe we’re just talking about simply sending a welcome message upon signup or a thank you note after a sale.

But it’s definitely much more than that. Email automation can help you create a system that targets users with the right messages at the right times, like offering a related product after a sale, create loyalty programs or engage existing customers that haven’t made any purchases in a specific period of time.

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7 Ways You’re Missing Out on Attracting More Loyal Subscribers

7 Ways You’re Missing Out on Attracting More Loyal Subscribers

It’s frustrating, right?

You want more loyal subscribers. You know that the more subscribers you have, the more sales you could potentially make.

But for some reason people just aren’t signing up for your email list as much as you’d hoped.

You’ve listened to the experts. You’ve started blogging, created a freebie, and been active on social media. But you’re just not attracting as many subscribers as you thought you would.

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Engage your audience- it’s that simple

Engage your audience- it’s that simple

Since when did engaging audiences become so hard?

Why do we suddenly need guides to tell us how to best get and sustain the attention of our audience? Of course, engaging audiences is the question that has been making marketers and advertisers tick for decades, but I believe engagement is really quite simple: know what works, and do it.

Sure, this may sound oversimplified, but bear with me. All the posts you will read about the “20 innovative ways to engage your audience” or “Simple tricks to boost engagement” build off of one core principle: attracting and sustaining the attention of your target audience.

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Is your Email Marketing ready for the Holiday Season? (Infographic)

Is your email marketing ready for the holiday season?

Is your email marketing strategy ready for the holiday season?

Yes, we are going to start talking about the holidays…

Don’t kill the messenger, you know marketers have been talking about it for a while now.

In the last couple of weeks I had a few conversations with clients, mostly to review the season strategy. It’s no surprise to me that most of these conversations are solely focused on social media, almost as if businesses were intentionally planning to leave email out of the equation completely.

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10 Creative Ways To Reward Your Facebook Fans & Increase Engagement

10 Creative Ways To Reward Your Facebook Fans & Increase Engagement

Most brands and individuals neglect the importance of making an impression on their Facebook fans when they look to increase engagement and build a loyal fan base.

That is a mistake.

Great Facebook pages reward fans. They influence thousands and grow audiences.

They build successful businesses, and get the pick of engagement for their content.

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Content Marketing lessons from Spacey, O’Brien, C.K. and Silent Bob

Content Marketing lessons from Spacey, O’brien, C.K. and Silent Bob

Who are you taking content marketing lessons from?

Kevin Spacey has been the center of the content marketing conversation lately, after speaking at the Edinburgh Television Festival and recently at Content Marketing World 2014.

But he’s not the only one to drop wisdom about the present and future of content, that’s why in this post, I decided to go back and revisit the learnings I’ve had over the last few years from guys like Louie C.K., Kevin Smith and Conan O’brien.

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