Welcome to the second week of Social Friday. What kind I say, the social media world is a roller coaster and this week wasn’t the exception. Google+ was revealed, MySpace was sold (or given away) and Justin Timberlake became an instant player, and a lot of other stuff going on.
I decided not to write about Google+ after getting exhausted of just reading about it.
But hey, let’s focus on the relevant stuff…
Awesome Posts This Week
These are some of the most interesting and useful posts I found navigating the interwebz this week and I thought of sharing them with you:
Is FREE shit killing your online business
Why is it that when it comes to the online world we always try to get away with getting free stuff, even if it’s not the best solution, even if we’re talking about our own business. This is very aligned with some of the points I make here in SocialMouths. Is free shit killing your business? is written by Moon Hussain for ThinkTraffic.
All the “Get started on LinkedIn” information in the same place
Derek Halpern has put together a great starting point list of resources for LinkedIn in only one post on the DIY Thesis blog. No surprise here, ever since Derek took over, the blog has been putting out awesome stuff week after week. If you have been away from LinkedIn for a while, something that happens to me sometimes, you might be surprised with how strong the network is and how everything is evolving there. Bookmark this post.
How to improve your Google Ranking
I love this kind of content when it’s user-friendly, when they write simple advice that the normal human being can take action on. 7 new ways to improve your Google Ranking over at Social Media Examiner does that exactly and at the same time delivers new stuff. This post talks about the what you can do to improve your ranking based on the latest changes (Panda).
How to jumpstart conversations on Twitter
Let’s be honest, sometimes you sit in front of your Twitter dashboard and have no idea how to start conversations with people or how to approach a particular individual. Leo Wid from Buffer gives you some pretty cool ideas here on how to kick off those Twitter conversations. Gotta love Leo!
Ebook: Relationship Marketing
Now, I don’t know that I have an ebbok to recommend you every single Friday but I’ll try to filter the noise for you and come up with the best ones every time I can. This week I have a good one: Relationship Marketing from Srinivas Rao of BlogcastFM and The Skool of Life.
I think I said this before but what I like about this is that this is not coming from a technical point of view, Srini doesn’t deliver a list of tasks to perform on your networks. This is more of a human approach that just happens to apply good on the Internet. In fact, Srini was a guest this week at SocialMouths and he told the story about how following his relationship marketing approach, he was able to land his dream client. And to make the story even sexier, everything happens in the beaches of Costa Rica.
Good read, I highly recommend it. Here’s the link if you want to grab Relationship Marketing from Srini Rao.
Loads.in is my tool for this week. Website loading times are more important than ever since Google decided that they will take it in consideration to affect ranking, you know, with the intention to keep moving forward to a better and faster Internet.
There are many tools to measure loading times, including plugins to work within your own browser. But I liked Loads.in for a couple of reasons, other than being good looking:
- You can run tests to see loading times in different locations worldwide
- You can choose the browser
- It generates snapshots of the site
- And it gives you a breakdown so you can see how long each element of your site is taking on a waterfall style report
Loads.in is free, as it is their “Lite” monitoring service. They also offer other paid solutions that are worth exploring. Check it out!
A Special #FollowFriday
The intention of this little section is to recognize cool people doing great work online and at the same time introduce them to you (okay… it’s also good karma). So here goes, this week’s Special #FollowFriday is for…
His Twitter bio reads “Just a social media junkie who happens to know a little about commercial real estate”, an accurate version will read something like “The king of commercial real estate on the social web”.
I’m not talking about a kid getting himself known for his great work. Coy is the Senior Vice President of Colliers International. He blogs at CoyDavison.com mostly about Commercial Real Estate and he tweets on two different ends to address both his CRE content and relationships and his social media stuff, where you can see him replace the suit for a cool and comfortable t-shirt.
I admire his understanding not only about social media but how to successfully apply it to his industry and use it as a tool to claim true rockstar status.
So that’s Friday kids… I hope you all were able to kick some serious ass this week!
P.S. Last weekend the pacific ocean and a kayak conspired against me, or I should say, they kicked my ass. I mean one was holding me down while the other kicked me in the stomach… alright, alright, I got a little excited. Point is, when was the last time you got your ass kicked? by life, nature, the universe… Get out this weekend and get on something, a mountain bike or whatever you want and kick some ass but most importantly, be open to get your ass kicked! =)
Disclaimer: The link for the Relationship Marketing Ebook is an affiliate link.