The folks from HootSuite just rolled out their latest update: HootSuite Publisher.
Publisher is basically taking the old “Pending Tweets” feature that used to work as a “stream” on your dashboard into a whole new section of its own.
The main aspect of this update is that this section is allowing you to view and manage your Twitter scheduling on a calendar. Yes, a calendar like the one you use to schedule your appointments and meetings.
In this post, I’ll give you a quick tour of how it works…
Like I said, the “Pending Tweets” is replaced by a section that you can access from the menu at the left side of your dashboard.
But let’s take a step back and say that you still have the same options to schedule tweets as before, from the dashboard or from the Hootlet. If you’re not familiar with the Hootlet or you don’t use it, you’re missing out on one of the most productive social tools there is. Here are the links to install it as an extension on your Firefox or Chrome.
There is one new way to craft and schedule a tweet but we’ll talk about that in a second. Moving on!
The first option is the “List” view, pretty clean and organized. This image is also good to show you that you can manage multiple accounts.
And then we have the “Calendar” view by Day, Week and Month
Every tweet you schedule online, on the dashboard or via the Hootlet gets dumped in this calendar that you can filter by social network (usually a Twitter account) or even by team member.
Working from the Calendar
The beauty about the calendar is that it’s not just a view mode but you can actually interact with it. I mean moving tweets around or even edit them as if it was a regular calendar.
HootSuite Publisher is out and it’s available to you. Free accounts get the “List” view while “Pro” accounts enjoy the day/week/month views.
Is It Worth Going Pro?
I pay HootSuite $5.99 every month to get what you get for a free account plus a bunch of other features like enhanced reports, unlimited profiles, Google Analytics and Facebook Insights integrations and more. The calendar is just one more of the benefits of having a Pro account. Worth it? that’s a buck more than what some of us spend on a Starbucks coffee…
If you’re interested go and try it out
Let me know what you think in the comment section. I’m going back to playing with my new calendar…
Quick Disclaimer: The post contains affiliates links